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Manuale MBA
Accounting: Information for Decisions
by Robert W. Ingram,Thomas L. Albright,Bruce A. Baldwin,John Hill
This innovative, contemporary, and relevant text focuses on the use of accounting information for decision making and places students into situations where management decisions need to be made. Students learn both when and why accounting information is key to communicating important information within an organization, so that as managers they can make informed choices. The first half of the text demonstrates how organizations use accounting information to make financing, investing, and operating decisions. The second half emphasizes managerial accounting as a key communication process for management decision making.
Business Research Methods, 10/e
by Donald R. Cooper, Florida Atlantic University-Boca Raton Pamela S. Schindler, Wittenberg University
In its Anniversary 10th Edition, authors Cooper and Schindler continue to provide the most timely, richest, and most comprehensive coverage of the research experience in Business Research Methods. Students and instructors will find thorough coverage of business research topics - including the best coverage of questionnaire design - backed by solid theory. The authors are successful marketing research consultants; their expertise is evident in the realistic Snapshots, Close-Ups, PicProfiles, and case studies found in the text. Managerial decision making is the underlying theme, and topics and applications are presented and organized in a manner that allows students to thoroughly understand business research topics and functions. Consequently, the structure of the text encourages and supports completion of an in-depth business research project during the semester.
International Business, 8/e
by Charles W. L. Hill
Market-defining since it was first introduced, International Business 8e by Charles W. L. Hill, continues to set the standard for international business textbooks. In writing the book, Charles Hill draws on his experience in teaching, writing, and global consulting to create the most thorough, up-to-date, and thought-provoking text on the market. Because many issues in international business are complex, the text explores the pros and cons of economic theories, government policies, business strategies, organizational structures, etc. Hill's: International Business is known for its strong emphasis on strategy, and for maintaining a tight integrated flow between chapters. Hill's book is practical in nature, focusing on the managerial implications of each topic on the actual practice of international business. The author's passion and enthusiasm for the international business arena is apparent on every page as he strives to make important theories interesting, informative, and accessible to all students.
Introduction to psihology
by Dennis Coon
Dennis Coon presents psychology in a way readers will find fascinating, relevant, and above all, accessible. The first author to integrate the proven SQ4R active learning system (survey, question, read, recite, relate, and review) into a psychology textbook, Coon helps readers grasp major concepts, develop a broad understanding of psychology's diversity, and see for themselves how psychology relates to the challenges of everyday life. The author delights in sparking readers' curiosity, insights, imagination, and interest, and makes his investment in the subject of psychology apparent on every page. Coon effectively presents the latest research, the most vital controversies, and key scientific content in an involving way that gets students "hooked" on psychology and eager to read on. Because readers become actively involved with the material, they develop a basic understanding of psychology that they take with them into their future courses and careers. In a course where professors are frequently confronted by students who haven't actually read their textbooks, Coon's text offers a solution that students will want to read.
Management: Current practices and new directions
by Bruno Dyck, Mitchell Neubert
Discover a management text unlike any other available today! Dyck/Neubert's MANAGEMENT: CURRENT PRACTICES AND NEW DIRECTIONS blends the strengths of two management perspectives to present the best of mainstream management fundamentals with a multistream perspective that focuses on issues today's millennial generation will face in their future careers. The authors' solid mainstream approach in each chapter addresses the traditional four main functions of management before closely examining progressive topics that other books only mention, such as social justice and concern for the natural environment. The authors build upon the multistream understanding that effective management balances a broad set of criteria, ranging from community enhancement and ecological sustainability to meaningful work and financial viability. Throughout the book, captivating stories from actual managers and leading organizations demonstrate managers making a difference. With a practical, hands-on focus, the book equips readers with the knowledge and theoretical tools to further their own decision-making abilities. Dyck/Neubert's unique blend of traditional management strengths and the best of multistream management theories and practices promises to educate, inspire, and empower readers now and throughout their management futures.
Managerial Economics
by Christopher Thomas, S. Charles Maurice, Thomas Christopher
The goal of Thomas and Maurice's Managerial Economics has always been, and continues to be, to teach students the economic way of thinking about business decision and strategy. This edition continues to develop critical thinking skills and provides students with a logical way of analyzing both the routine decisions of managing the daily operations of a business as well as the longer-run strategic plans that seek to manipulate the actions and reactions of rival firms.
Managerial Economics has always been a self-contained textbook that requires no previous training in economics. While maintaining a rigorous style, this book is designed to be one of the most accessible books in managerial economics from which to teach and learn because of its clarity of presentation and strong end of chapter problems. Rather than parading students quickly through every interesting or new topic in microeconomics and industrial organization, this 10th edition instead carefully develops and applies the most useful concepts for business decision making and strategic planning.
Survey of accounting, 5/e
by Carl S. Warren
SURVEY OF ACCOUNTING, 5E provides an overview of the basic topics for financial and managerial accounting, without emphasizing the use of debits and credits. Written for students who have no prior knowledge of accounting, this text emphasizes how accounting reports are used by managers, investors, and other business stakeholders. The unique Integrated Financial Statement Framework shows how transactions impact the three primary financial statements, showing the integrated nature of accounting. The Fifth Edition offers CengageNOW to help you complete homework and track your progress online.